Clicks and impressions are Google Search Console totals since each post went live. Leads counts form submissions from visitors who read the post first.Updated 10/28/26 @ 6:00 AM
Names, photos, and bios show on article pages and fill the author in Article schema.
Click an author to edit their profile. Click the post count to see their articles.
{{ au.photoLabel }}A square headshot, at least 400 by 400.
Profile strength{{ infoIcon }}{{ au.score }}
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Years in the trade
Licenses and certifications
State licenses with a number are the strongest proof of firsthand expertise. They feed hasCredential in the author schema.
Areas of expertise
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The subjects this person writes about. They feed knowsAbout.
Profile links
{{ l.kind }}
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Pages other sites host about this person: LinkedIn, the state license lookup, a trade association listing. They feed sameAs, so Google can confirm the author is real.
Author page{{ au.pagePath }}Made from the name. Lists every article by this author, and is the url in every article's author schema.
Byline on articles
{{ au.initials }}
By {{ au.nameOr }}
{{ au.titleOr }}
{{ au.trust }}
{{ au.bioOr }}
Author Page SchemaProfilePage and Person
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{{ au.postsNote }}
New category
{{ catError }}Categories drive the filters on the /blog index and the related articles at the end of each post.
Full Width EditorText column matches the site at 760px // Esc to exit
Start with the answer, then explain. Use H2 headings for each step or question.
{{ ed.wordLabel }}H2 and H3 headings build the table of contents on the article page.
FAQs{{ fq.summary }}
Questions readers ask about this topic. They show at the end of the article and feed FAQPage in the schema, along with any headings in the body that end in a question mark.
Search
Google preview{{ ed.serpUrl }}{{ ed.serpTitle }}{{ ed.serpDesc }}
Social sharing
providentelectric.net
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AdvancedCanonical address and search visibility
{{ ed.schemaStatus }}Built from the fields above and added to the page head as JSON-LD. Edit the fields, not the code.{{ extIcon }}Test in Google
{{ ed.schemaAdvice }}{{ ed.schemaMissing }}
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Turns on when an AI key is added in Settings, System. Ask efelle to connect one.